Weizmann Institute

The Weizmann Institute of Science in Rehovot, Israel is one of the top three scientific research Institutes in the world. For over 60 years, the scientists at the Weizmann Institute have made breakthrough discoveries and their achievements have impacted people around the world on a daily basis. Due to the overly cluttered philanthropic category, and economic climate, WIS was low on the radar and needed a unique global position and strategy to enhance its brand image.

The goal was to the redefine the world of philanthropy for this major gifts organization and to help ACWIS reach a new generation of supporters by making science bite-sized, emotional, digestible, and personal.

That’s why we created Care Share Repair, a platform designed to provide an engaging exploration of Weizmann’s six pillars of study. It serves as a call to action, driving visitors to a revolutionary video recording tool that allows anyone to create their own dedication in support of Science for the Benefit of ________________.

Care Share Repair has become an online destination where visitors have the opportunity to share their dreams and hopes for a better world by making a personal video statement. Weizmann now has an ever-growing social network made up of dedications from people around the world all connected by science.